Email Marketing with AWS SES: Delivery, Tracking, and Analytics

This workflow automates email marketing campaigns using AWS SES. It triggers via webhook, validates recipient data, enhances email content, sends emails, tracks delivery, and logs analytics. Key nodes include Webhook, Code, Condition, AWS SES, Slack, Postgres, and Webhook Response, enabling efficient bulk email delivery with personalized content and monitoring.\n\nTo set up, download n8n from n8n.io for self-hosting or sign up at cloud.n8n.io for cloud use. Create AWS SES credentials in AWS Console under IAM > Users > Add user, enabling SES access and generating an Access Key ID and Secret Access Key. In n8n, go to Credentials, add AWS SES, Slack, and Postgres credentials, entering the AWS keys, Slack token, and database details. Import the workflow JSON via the Workflows menu. Configure the Webhook node to accept POST requests at the path 'email-campaign' with header authentication using a secure key. Ensure the Postgres node targets the 'email_campaign_analytics' table with correct column mappings. Set the Slack node to post to a valid channel (e.g., #email-campaigns). Verify the AWS SES node uses a verified 'from' email address in AWS SES settings.\n\nTest by activating the workflow and sending a POST request to the webhook URL with sample JSON (e.g., 'recipients', 'subject', 'content'). Check the Code node for validation errors like missing fields or invalid emails. Verify email delivery in AWS SES dashboard and Postgres logs for analytics. Ensure Slack notifications reflect campaign status. Common errors include missing AWS credentials (add keys in n8n), unverified 'from' email (verify in AWS SES), or subject exceeding 255 characters (shorten subject). If the webhook fails, confirm the URL and authentication header match. For deployment, keep the workflow active, monitor Postgres for analytics, and validate Slack notifications for accuracy. Regularly check logs for 'validation_failed' errors and address them by correcting input data or contacting support with the reference code. Schedule periodic reviews to ensure consistent performance and accurate delivery tracking.